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How to Scam-Proof Your Loyalty Program and Prevent Rewards Fraud

Is your rewards program screaming to be scammed?

Drive Referral Program Shares and Conversions on Mobile with Swell’s Facebook Messenger Integration

We often state that lasting customer loyalty and quality customer engagement boil down to a great customer experience. ...

Why a Good Brand Image in Ecommerce Is Essential and How A Loyalty Program Can Enhance Yours

Ecommerce, already one of the fastest growing global industries, is projected to have grown 8-12% in 2017 and to ...

Supercharge Your Loyalty Program with Product-Based Point Redemption

Rewards programs are built around the concept of offering value to customers in exchange for brand loyalty:  Stores ...

Reactivating One-Time Holiday Shoppers with a Dynamic Marketing Strategy

As an ecommerce merchant, you can’t wait for the holiday season.

Why Perceived Relationship Investment is Your Key to a Successful Rewards Program for the Holidays

It’s no surprise to hear that the holiday season is strongly associated with generosity. For most people, its a ...

Innovation in the Loyalty Space: an O2 Priority Case Study

O2 -- a UK telecom provider -- has chosen to provide its customers with not one but two relatively distinct rewards ...

6 Ways to Perfect Your Loyalty Program Using A/B Testing

How are your conversion rates? If you’re dissatisfied with them, then you’re not alone.

Case Study: Tesla's Customer-Centric Referral Program

Whether helping to pioneer the electric car industry or the self-driving car industry, Tesla -- helmed by the ...

Gamification Case Study: Air Canada's Earn Your Wings Program

The term “gamification” is being used more and more frequently, but many people remain unfamiliar with the concept and ...