Swell

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Satisfied Customer

A Happy Customer is a Loyal One: How A Great Customer Experience will Increase Brand Loyalty

Quick- what’s your competitive advantage? It may sound like a straightforward question… But it’s one even entrepreneurs with a great product offered at a great price increasingly find themselves answering incorrectly. Ready to become one of the high performing ecommerce companies that have figured it out? In an increasingly commoditized world it’s getting much more…

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Three User Experience Improvements That Will Increase Brand Loyalty

If it’s true that we have to give in order to get… Have you examined recently what type of experience you’re giving your customers? The user experience has always been important for ecommerce merchants but today- thanks to heightened competition and lower digital barriers to entry– the user experience is under the microscope in unprecedented ways….

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walmart

Walmart and Other Giants are Devoting More Resources to Their Online Presence. How Can Your Store Still Succeed in Ecommerce?

It seems like the ecommerce world is being shaken up on almost a daily basis lately with major players in the retail space pushing each other on all fronts. One superstore in particular, Walmart, has dominated recent news cycles with big move after big move. Over the past few years, Walmart has recognized the importance of a…

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How Perfect Locks Created A Custom Experience to Increase Sales with Rewards & Earn A 7.2X ROI

Just like your customers… Persistence deserves to be rewarded. No one has exhibited more persistence when it comes to trying to find the best way to reward customers than Gautama Swamy, the co-founder of Perfect Locks, an online seller of authentic virgin Indian hair extensions, weaves, and wigs. “We wanted to reward our customers uniquely,”…

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Encourage Higher Customer Lifetime Value with our New VIP Tiers Feature!

In our last blog post, we discussed how you can calculate Customer Lifetime Value, or CLV. Determining this metric is crucial to understanding which customers are most valuable to your store, but now that you’ve figured that out, what next? If you currently have an active rewards program, you have a wealth of options in front of you. If…

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Three Promotional Strategies to Boost Rewards Program Engagement for your Store

Loyalty programs work. The most successful ones — think My Best Buy and United Airlines’ MileagePlus — are driven by effective promotional strategies that generate new leads and engage existing customers. Whether it’s on your site or in your communications with your customers, your rewards program is only going to succeed if customers are able to…

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Get customers to buy in
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Use Swell’s “Rewards Page” to Strengthen Your Customers’ On-Site Experience

In one of our recent blog posts we covered the Nordstrom rewards program in detail, discussing how the retail giant successfully built and executed their program. Nordstrom’s launch was highly successful and unsurprisingly they’re not the only major brand to have reaped the benefits of customer loyalty. GAP, Starbucks, Marriott, JCPenney, and many others are…

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